There’s no need to hold out for the January sales if you’re after some discounted tech. Many brands and retailers have already kicked off their Winter deals.

For those in the market for a new smartphone, O2 is currently offering free Google gadgets as part of its festive sale. Customers can bag a free Google Fitbit Versa 4 with select handsets when they sign up for 36-month contracts this Christmas.

Plus, O2 has already slashed select tariffs by up to £600 over the duration of the plan. If you’re thinking of starting 2025 with a new fitness regime, consider the Google Pixel 9 Pro as it comes with a new Fitbit Versa 4 for £0.

This latest fitness smartwatch can track your exercise with more than 40 modes, monitor sleep and heart rate. It’s included with purchases of the Pixel 9 Pro, available for £36.03 on the 5GB plan, with £30 upfront. Both deals are around until January 7.

FitBit Versa 4 in red
The FitBit Versa 4 comes free on the Pixel 9 contracts (Image: Amazon)

However, for an extra £3 per month, you can increase the data five-fold with the 25GB plan for £39.03. As always when shopping for a new smartphone, ensure O2 provides coverage in your area.

Some customers have noted poor signal in their area, voicing their frustrations on Trustpilot. One less-satisfied customer said: “Been with O2 for over 15 years, had good and bad, only gripe is signal coverage. It’s rubbish, drops out quite often and data going from a rare 5G to 4G that just about works”.

However, a happy customer said: “So far my experience has been great. The service is really good and free roaming is amazing. I really like O2 and everyone in my family has had a great experience.”

One reviewer heaped praise on O2’s customer service, saying: “Nothing but helpful. Recently came back to O2 after leaving them for a cheaper service. Cheaper isn’t always better. Came back and wanted to port my numbers. Had to ring customer service and they were nothing but helpful. Took them a few days because of a technical error. I’ll be staying with O2 now.”

A separate customer applauded their coverage, mentioning it has ‘proved fairly reliable and fast and the price is good’. Mobiles.co.uk also has a number of other appealing deals available. For instance, when taking out the Galaxy S24 on a 24-month contract with iD Mobile, at £24.99 per month, plus £9 upfront.