Superdrug has slashed the price of a highly-rated designer perfume ahead of Christmas. Thanks to an impressive 64% discount, shoppers can now buy Issey Miyake L’Eau D’Issey Intense for Him for just £25.60.

Issey Miyake’s L’Eau D’Issey Intense for Him was originally £72, saving customers £46.40. As part of the better than half price deal, you can even use Superdrug’s Order and Collect service to pick it up at your nearest store within 30 minutes.

Plus, the 125ml bottle is even cheaper than the 75ml version, which costs £40. This means you can save more and pay less by going for the larger option.

Issey Miyake L’Eau D’Issey Intense for Him is described as a “luminous, warm and noble Eau de Toilette,” with an “enveloping, intensely masculine scent”. It is made with bergamot and black incense, to create “intense freshness”.

So far, customers have given the perfume an impressive score of 4.7 out of five. Up to 93% of shoppers say they would recommend the perfume to a friend.

Issey Miyake L'Eau D'Issey Intense for Him
Issey Miyake L’Eau D’Issey Intense for Him (Image: Superdrug)

Judy wrote: “My husband loves this as it stays on his skin for several hours unlike a lot of perfume that don’t.” D said: “Underated fragrance that every guy should own. Is used for evening occasions and the winter season. I occasionally wear this to the gym and it makes me confident.”

Kohlmann put: “A beautiful unique scent. I love it. Bought this after asking a colleague the name of his perfume. I must say I have not regretted this purchase.” Dai penned: “Fragrance is superb, long-lasting, a great smell, not too powering. Always get compliments when wearing it.”

Susie admitted: “I bought this for my husband but I use it too, I prefer it to my perfume.” Humaria said: “Lasts a very long time at a good price.”

However, Jack claims he got through the bottle quickly because “the mist comes out way too much compared to other perfumes.” Meanwhile, Jahol shared his opinions on the scent, writing: “To me it didn’t smell that distinctive. This is just very bland.”

If you are looking for a highly-rated designer perfume to gift this Christmas, plenty of other options are on the market. Look Fantastic is sellingValentino’s Born in Roma Uomo Eau de Toilette For Him at a reduced price of £53.60, with a customer rating of 4.7 out of five.

At The Perfume Shop, you can get a 100ml bottle of Hugo Boss The Scent for £44.99, which costs less than the 50ml version on sale for £65. Gucci’s Guilty For Him Eau de Toilette is available for £34.50 at Boots, it was originally £69.