Dousing yourself in perfume is not necessarily the best route for those dreaming of fetching “compliments all day” for their fragrance. Instead, there’s a subtle trick doing the rounds on TikTok that can help make your precious scent last much longer – and it won’t involve liberal sprays over your wrists, neck, or chest.

This savvy hack has people going against the traditional spots in favour of something unexpected – going through their hair. Social media users are showcasing this top tip, suggesting that the perfume should be applied to a hairbrush to significantly extend the life of their chosen scent.

People have claimed the method leaves a lingering aroma that attracts “so many compliments”. With just a couple of sprays on their brush and a comb through dry, styled hair, TikTok users are finding the scent sticks “for hours”.

One TikToker, Keisha, demonstrated the process, spritzing her hairbrush lightly and letting it air briefly so the alcohol in the perfume dissipates before brushing it through. Despite the popularity of this beauty tip, experts advise caution in applying perfume straight onto hair strands, as it may cause damage over time, reports the Mirror.

Healthline has flagged that spraying perfume on your hair could lead to damage, pointing to the particular ingredients found in many fragrances. The outlet warned: “Most perfumes and body mists are made with harsh alcohols, like ethyl alcohol, and heavy synthetic fragrances”.

The report, citing information from the Food and Drug Administration (FDA), highlighted that ethyl alcohol is known for its drying effects on skin and hair. It added: “Many cosmetics choose to use other alcohols in their formulas. Untreated dryness can cause long-term damage, such as breakage, split ends, and frizziness.”

Social media users have also been sharing various ‘hacks’ intended to make luxury scents last longer. Among these tips is a technique involving Vaseline, which purportedly creates a barrier on the skin to slow the perfume’s absorption and fading.

Some experts claim it may help your perfume last longer than normal if you don’t rub any perfumes you spray on your wrists. It is claimed that acts most do without thinking “can crush the delicate molecules of a perfume, which can alter the fragrance and limit its longevity”.