Marathon man Nick Butter has joined a government-backed British science company to give more men access to a unique super broccoli soup.Nick, who famously ran a marathon in every country in the world and raised millions for prostate cancer charities, is working to shine a light on the benefits of the super broccoli.
Initially inspired by his personal experience of close friends being affected by the disease, Nick’s ‘running the world’ campaign raised millions for prostate cancer charities. Since then, he has raised millions more to further the fight against prostate cancer – and is now working directly with SmarterNaturally to give more men access to science-backed products which can support their long-term prostate health.
“Broccoli has long been favoured by both prostate cancer clinicians and athletes the world over. Having a super-broccoli that can support health as well as provide a potential edge for athletes is a win, win.” Said Nick.
“I am very keen to raise awareness about Prostate Cancer and continue to raise money for Prostate charities, through sport and the work I do, and so working with a company like SmarterNaturally which shares this goal and can simultaneously support my running career is a dream come true.”
SmarterNaturally has spent decades developing its unique super strain of super-broccoli (called ‘GRextra’), which delivers five times the amount of powerful natural active ingredients which helps to repair and maintain a healthy metabolism. T here is a growing body of scientific evidence to indicate that the key, naturally occurring compound, Sulforaphane, delivered at higher levels by SmarterNaturally’s super-broccoli, is also beneficial for early-stage Prostate Cancer and could help to reduce Prostate Cancer risk.
Nick said: “I’ve always loved broccoli, but I never realised that it contains active ingredients that help your cells to grow and repair themselves. When you’re pushing the boundaries of what’s possible, every choice matters, so a super-strength broccoli supplement that supports not only my long-term health, could reduce my prostate cancer risk as well as my training is a no-brainer.”
SmarterNaturally currently has two products, an instant supersoup and BrocAffex, a pouch containing 250g of its unique broccoli powder that can be added to protein shakes or other food and drinks at the point of consumption.
Broccoli has long been a favourite vegetable of athletes, and for good reason due its natural source of sulforaphane, which boosts our metabolism and supports improved muscle power, endurance and recovery. SmarterNaturally’s super-broccoli delivers five times more sulforaphane.