Genesis, Hyundai’s luxury vehicle division, chose the recently concluded World Economic Forum in Davos, Switzerland as the stage upon which it’d unveil one of its more extreme concept cars. Dubbed the “GV60 Mountain Intervention Concept,” this bonkers creation was custom-designed to “perform reconnaissance and rescue support missions even in rough terrain and in bad weather.”
As the name implies, it is based on the road-going GV60 luxury electric SUV. However, there is one glaring difference: this GV60 Concept has swapped out its traditional wheels in favour of meaty tracks set beneath flared carbon-fibre arches. The unconventional caterpillar tracks not only give the GV60 a higher ground clearance, but also provide better traction, ideal for the unpaved surfaces characteristic of mountainous regions.
Other exterior upgrades include metal skid plates at the front and rear, extra lighting, and towing eyes. There is a rack mounted on the vehicle’s roof; and another one over the rear windshield, with mounting points for various rescue equipment.
Genesis says the GV60 Mountain Intervention Concept was designed for rescue missions, and the interior certainly looks the part. Emergency communication and warning systems, a suite of medical supplies, and a set of space-saving sports seats are some of the items in the cabin, all crucial for rescue operations.
It’s not Genesis’ first rodeo at the Davos convention. Last year, the carmaker showcased there its X Snow Speedium concept, complete with a wintry white paint theme, roof-mounted ski rack, and auxiliary fog lamps.
The carmaker’s latest creation is a more extreme take on that snow-vehicle theme. There’s little chance it will ever go into production, of course. However, it does stand as proof Genesis is willing to push boundaries, a trait that’s kept the young brand alive in a highly competitive market space.
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