Research by consumer group Which? has unveiled the UK’s cheapest supermarket. The UK’s consumer champion found that Aldi was yet again the cheapest supermarket for a basket of 55 essential items this month.
The total price of a weekly shop at the discount retailer came in at £97.89 – less than all of the supermarkets. It was the 13th month in a row that a budget supermarket had taken the crown.
The weekly shop price was £10.56 cheaper than Tesco, and £14.17 cheaper than Sainsbury’s. Waitrose was the most expensive, where the price gap was a huge £25.43. The research found that Aldi was still the cheapest, even when various loyalty cards and schemes were taken into account.
The full November results are below:
|
Retailer |
Average price for 55 items |
|
Aldi |
£97.89 |
|
Lidl (inc loyalty discount) |
£98.27 |
|
Lidl |
£98.34 |
|
Tesco (inc loyalty discount) |
£105.61 |
|
Sainsbury’s (inc loyalty discount) |
£106.71 |
|
Tesco |
£108.45 |
|
Asda |
£108.73 |
|
Morrisons (inc loyalty discount) |
£111.00 |
|
Morrisons |
£111.92 |
|
Sainsbury’s |
£112.06 |
|
Ocado |
£116.75 |
|
Waitrose |
£123.32 |
Julie Ashfield, managing director of buying at Aldi UK, said: “The Which? analysis confirms the only place shoppers can get Aldi prices is Aldi.
“ Christmas is top of mind with shoppers now and many are looking to afford a great festive season without breaking the bank. It’s reassuring that switching to Aldi will help shoppers save for the big day.”