Asda has unveiled its 2024 Christmas sandwich lineup, featuring eight varieties including two new flavours.
The sarnies, starting at £2.50, are available in stores and online now for Britons who are keen to get into the Christmas spirit early.
The supermarket will launch the Let It Spice Festive Curry Wrap (£3), a grill-marked tortilla filled with chicken breast, winter-spiced slaw, cranberry chutney and a curry sauce, serving up Christmas with a “warming, spicy twist”.
Another newcomer is the Christmas Club Sandwich (£3.35), a “scrummy” mature Cheddar and bacon onion sandwich with chicken breast, cranberry chutney, beechwood smoked bacon, pork, sage and onion stuffing, all finished with chicken stock paste.
Asda’s Christmas sandwiches are available in stores and online now
Asda
These brand-new additions join Asda’s range of festive sandwiches, offering customers a mix of traditional staples and on-trend flavours. All sandwiches are included in the three-for-two meal deal at Asda Food To Go shelves and online.
As for “returning favourites with a few added extras”, shoppers can get their hands on the Boxing Day Sandwich (£2.50), comprised of oak smoked ham, creamy coleslaw and balsamic onion chutney on white bread.
The supermarket chain is catering to various tastes, with options such as the classic Hog Roast Sandwich and the Festive Feast Duo Wrap.
The Hog Roast Sandwich (£3) boasts “even more Bramley apple sauce than 2023”, plus seasoned mayo, stuffing and fried onions.
The Festive Feast Duo Wrap (£3) includes turkey breast and tender sausages with smoked bacon, stuffing, gravy mayo and a spread of cranberry chutney.
As for Asda’s Christmas “classics”, these include the Prawn Cocktail Sandwich and the Festive Feast Sandwich, both priced at £3, plus the Brie & Cranberry Festive Sandwich (£2.50).
Asda’s 2024 Christmas Sandwiches
New
- Let It Spice Festive Curry Wrap (£3)
- Christmas Club Sandwich (£3.35)
- Boxing Day Sandwich (£2.50)
- Hog Roast Sandwich (£3)
- Festive Feast Duo Wrap (£3)
Festive classics
- Prawn Cocktail Sandwich (£3)
- Festive Feast Sandwich (£3)
- Brie & Cranberry Festive Sandwich (£2.50)
For those preparing festive subs at home, Asda recommends that shoppers try their Exceptional Cranberry Sauce, priced at £3.
Britons who want to enjoy a seasonal treat can now purchase a single mince pie for £1.25 as part of their on-the-go lunch.
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‘If you’re fed up with the traditional roast turkey and trimmings, then the new curry wrap is for you!’
Asda
This unique approach to seasonal snacking allows shoppers to add a touch of holiday cheer to their midday meal, a convenient option for those craving festive flavours.
Alternatively, customers can snap up the supermarket’s range of luxury mince pies for 2024, including a “scrumptious” flavour.
Asda’s product manager for Christmas Sandwiches, Kathryn Saveall, commented on the seasonal sarnies.
She said: “The curry wrap is all about tapping into the typical trend of creating a curry with Christmas leftovers, so if you’re fed up of the traditional roast turkey and trimmings, then the new curry wrap is for you!
“A Chicken and Bacon Club is always a popular choice for Brits throughout the year, so Asda’s new Christmas Club Sandwich offers a festive twist on an already firm favourite – which we’re really excited about.”
Britons can also get their hands on Co-op’s Christmas sandwiches which have landed in stores now.