Primark has launched another jacket that’s taking the internet by storm as shoppers update their wardrobes for the cooler weather. The high street chain is often the first stop for those looking for stylish yet affordable fashion.

This year, its range of coats and jackets has hit the mark, offering a variety of styles to suit everyone’s taste. From classic trench coats to contemporary eye-catching designs, Primark remains a one-stop destination for fashion fans.

Its latest collection includes a much-talked-about autumnal jacket priced at £36. As part of the new Paula Echevarría range, the Faux Suede Bonded Jacket is available in stores.

It’s available in two versatile options – tan and black. Shoppers have praised these timeless colours that complement plenty of different outfits.

A TikTok user (@gemtalbot) filmed her discovery of the jacket, reports the Mirror. She rated the jacket a “10/10” for quality and said: “I cannot believe this Primark jacket is £36! It’s going to be a sell out for sure”

Shoppers have been quick to praise it for the upcoming chilly weather. One says the jacket “goes with anything”, and another comments on its warmth, noting: “It’s actually so warm, too. The lining is so cosy.”

Another satisfied customer declared: “Primark you absolutely SLAYED with this jacket for autumn!” A fourth simply stated: “Gorgeous!”

On its website, Primark branded the jacket as “superb” for layering, perfect for achieving “a cosy, autumnal look” before highlighting its bonded construction for a “sleek appearance”. The faux suede jacket also boasts a plush wide collar lined with soft borg material and is accented with a buckle embellishment at the neckline. It features a zip fastening and two handy slip pockets.

The Paula Echevarría Faux Suede Bonded Jacket
The Paula Echevarría Faux Suede Bonded Jacket (Image: Primark)

The jacket’s long sleeves have fitted cuffs and ribbed trims to ensure a cosy and comfortable fit. Primark describes the jacket as: “This short jacket is the perfect outer piece when the seasons are shifting and it’s neither warm nor too cold”.

Shoppers can snag this jacket by visiting their local Primark store, or they can use the Click and Collect service where available to have it ready upon arrival.

The successful trial of Click and Collect has meant all Primark stores will be offering the service soon. The company announced plans earlier this year to have everything in place for full UK coverage by the end of 2025.