When it comes to making an impact in the world of boxing promoter’s, you cannot beat around the bush.
Especially with Frank Warren’s Queensbury and Eddie Hearn’s Matchroom dominating the boxing scene, hoovering up the best of Britain’s fighters.
So Ben Shalom already has a mighty task on his hands as the relative newcomers BOXXER look to make an impact.
And with Warren and Hearn pulling out all the tricks of the trade to keep their status at the top, Shalom knows he has to tread on some toes to earn their respect.
Ben Shalom has had to tread on some toes in the boxing world – Frank Warren’s, to be precise
PA
Quite literally, almost, at the Chris Eubank Jr. and Kamil Szeremeta weigh-in when Warren and Shalom clashed on stage.
Speaking to BetFred, the BOXXER chief said: “As boxing is such a closed shop and because it’s all in the public eye, it’s perhaps a lot more overt than what you’d see in other forms of business.
“That’s all it is. It’s not personal. They’ve been running the sport for 40, 50 years and they’re not going to like anyone coming in.
“There’s a reason why nobody’s been able to break into the market before, but we’ve worked extremely hard to do so and it gets to the stage that they have to work with you, fights need to be made and then there becomes a level of acceptance.”
“There was a wink as I got on stage and they tried, as they have on previous occasions, to make sure I couldn’t get near my fighters and do the face-off with them.
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“By the way, I think the whole thing is ridiculous anyway as promoters shouldn’t be anywhere around that, but given they were, we were within our rights to do the same.
“Frank lost his cool and I think Eddie claimed I shoved him and for the first time, I was relieved there were cameras and I think it’s given people an insight into what it’s like behind the scenes. The push is there for everyone to see.”
While there might be more fireworks between them, Shalom has insisted it is all business despite Warren labelling him ‘pathetic’ and ‘disrespectful’.
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Ben Shalom is already making an impact in the world of boxing promoters
PA
Nevertheless, Shalom wants to match up his roster of fighters against Warren’s, much like the recent battle between Queensbury and Matchroom that was a huge success in Saudi Arabia.
Shalom added: “He’s on a very good run at the moment and that’s probably why his ego is where it is right now.
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‼️ HEATED EXCHANGE between Frank Warren and Ben Shalom just after the Chris Eubank Jr-Kamil Szeremeta weigh in.
(📽️ @FightHubTV) pic.twitter.com/1DbURWs95B
— EverythingBoxing (@EverythingBoxi2) October 11, 2024
“We’d love to do a Boxxer versus Queensberry event, but it takes two to tango and we’ll see what happens.
“With Turki Al-Sheikh’s involvement and Riyadh Season’s involvement, they don’t care about the politics and now you’re seeing fights being forced to be made that otherwise wouldn’t be made.
“I’m sure it could be made in the future and it would be very tasty between the two businesses.”