The family of a Bristol woman who died from a Brazilian bum lift (BBL) procedure are now backing a campaign for a new law in her name, calling for more regulation in the industry.

Mother-of-five Alice Webb, 34, died on September 23 after having a non-surgical BBL procedure, said to have taken place at a clinic in Gloucester. Two people have been arrested and bailed on suspicion of manslaughter, including ‘Lip King’ Jordan James Parke, 32.

Speaking to ITV News, Alice’s family said they are supporting a Save Face campaign in her name. Save Face is a register for accredited aesthetics practitioners, and wants the Government to bring in more regulation.

Alice’s family told ITV: “We are supporting Save Face’s campaign to implement a new law in Alice’s name, to ensure that those responsible for her death are held accountable and to prevent any other family from having to endure this awful suffering.

“Alice’s death has left a huge void in our family, one that can never be filled. All we can do now is hope for justice.”

Save Face says it wants to see an Alice’s Law to make unregulated procedures like the BBL illegal, unless carried out by a registered plastic surgeon.

It comes after an inquest into Alice’s death was opened and then adjourned at Gloucestershire Coroner’s Court on October 3, with coroner Roland Wooderson stating that a post-mortem examination was underway, but that the cause of Alice’s death requires further investigation.

Her medical cause of death remains unconfirmed, and the next inquest date is yet to be set.